Want our Full Stack AI Marketing Toolkit? Get it here: https://clickhubspot.com/wmbEp. 354Are marketing teams about to shrink because of AI?Kieran dives into how AI is transforming marketing teams, the skills that will set you apart, and what the future of marketing roles looks like. Learn more about the shift from specialists to generalists powered by AI, the two types of marketers who will thrive in the AI era (creative storytellers and engineer-led problem solvers), and why—even as teams get smaller—marketing is about to become more important, more valuable, and more fun than ever.Mentions Reddit Marketing https://www.reddit.com/r/marketing/Get our guide to build your own Custom GPT: https://clickhubspot.com/customgptWe’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business.To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-researchResource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aipWe’re on Social Media! Follow us for everyday marketing wisdom straight to your feedYouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matgThank you for tuning into Marketing Against The Grain!Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934  If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.We really appreciate your support.Host Links:Kipp Bodnar, https://twitter.com/kippbodnar  Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.