Ads are overwhelming for a lot of ADHD business owners, not because they are bad at marketing, but because the information is scattered, noisy, and contradictory. In this episode, Skye talks with ads expert Jeremy Pogue, founder of Summit Acquisition, about how ads actually work at a high level, what they are and are not responsible for, and how to think about them without spiraling into complexity. This is a grounding conversation designed to help you understand the landscape before you deci...