Marketing Against The Grain
Marketing Against The Grain
Hubspot Media
This AI Does in 20 Minutes What Takes Video Teams 20 Days
42 minutes Posted Jun 5, 2025 at 5:00 am.
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Ep 333
In five years will the majority of social video will be AI-generated?
Kipp, Kieran, and guest Gaurav Misra, of Captions, dive into the arrival of Mirage, a new AI video tool that turns 20 days of video production into 20 minutes of creative magic. Learn more on how AI-generated avatars will change the face of marketing for SMBs, why realism and acting are the key differentiators for engaging video, and practical ways you can use AI video for ads, product demos, social content, and SEO faster and at a fraction of the cost.
Mentions
Want to Create Content with AI? Get our checklist here: https://clickhubspot.com/wvu
Gaurav Misra https://www.linkedin.com/in/gamisra1/
Captions https://www.captions.ai/
Mirage https://www.captions.ai/mirage
ElevenLabs https://elevenlabs.io/
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Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar  
Kieran Flanagan, https://twitter.com/searchbrat 
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.