Ep. 250

Can you survive the AI wave in content creation? 

Kipp and Kieran dive into the strategies and skills you need to thrive in the age of AI-driven marketing. Learn more on navigating the transition from traditional content playbooks to personality-led growth, the impact of AI on search-driven traffic, and tips for hiring and leveraging in-house influencers to create engaging, authentic content.

Mentions

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• NerdWallet https://www.nerdwallet.com/
• Alex Hormozi https://www.acquisition.com/bio-alex

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar  

Kieran Flanagan, https://twitter.com/searchbrat 

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.