If your business is wrapped around ChatGPT right now, see you later.

Kip and Kieran dive into how OpenAI killed the first generation of enterprise AI companies with the launch of ChatGPT enterprise. Learn why there’s less opportunity to build on top of OpenAI, how to build unique use cases by partnering with the best large langugage model, how OpenAI is pulling a classic business strategy lesson, and what 2 things will kill your business.

Mentions

• Announcement tweet from Sam Altman https://twitter.com/sama/status/1696226160248766558 
• OpenAI enterprise https://openai.com/enterprise 

We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed

YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg 

Twitter: https://twitter.com/matgpod 

TikTok: https://www.tiktok.com/@matgpod 

Thank you for tuning into Marketing Against The Grain!

Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934  

If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends.

We really appreciate your support.

Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar  

Kieran Flanagan, https://twitter.com/searchbrat 

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.