How do you choose the right strategy and execute it to create REAL business growth? Kipp and Kieran go head to head on a given channel and must prove their case for building a viral strategy, creating crisp differentiation in product marketing, is event marketing worth it? and more!

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar  

Kieran Flanagan, https://twitter.com/searchbrat 

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.