Unchained
Unchained
Laura Shin
How Pump.fun Plans to Beat Social Media Giants and Win Beyond Crypto - Ep.901
1 hour 7 minutes Posted Sep 11, 2025 at 1:00 pm.
Intro
Why the past few months have been so turbulent for Pump
How the new dynamic fee model works for creators
How Pump’s discovery algorithm surfaces tokens
Will Pump’s buybacks become programmatic?
Why LetsBonk was able to grab so much market share
Whether Noah sees Zora as a competitor
Why Noah wants to build a world-changing app, not chase small wins
Whether Pump is prioritizing specific demographics
What the team is focused on improving in the app
How Pump is building interoperability with the broader crypto ecosystem
What the team is doing about bots launching tokens
Whether they’re worried about so many users losing money
Why Noah doesn’t see apps like Zora or Believe as real competitors
How mobile usage differs from desktop on Pump
How Pump approaches regulation and compliance
Why Noah insists Pump is not gambling, it’s trading
The strategies to compete with YouTube and Twitch
How Pump fits into a world with a widening wealth gap
How Noah responds to critics calling Pump a casino
Why Noah says roadmaps are a fallacy
Whether Pump will evolve into an “everything app”
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Show notes
Pump.fun rocketed to revenue, ran a blockbuster token sale, and then hit turbulence: rivals took share, the token slid, bots spammed launches, and critics cried “casino.” 
Now the team is fighting back with a dynamic creator-fee model, a liquidity foundation for cult communities, and an unapologetic push into live streaming and mobile.
In this episode, co-founder Noah Tweedale lays out how Project Ascend aims to align creators and communities, why buybacks aren’t a long-term business model, what they’re doing about bots and user losses, and how Pump plans to compete not just with crypto apps, but with YouTube, Twitch, and TikTok. 
It’s a candid look at whether a crypto product can become a mainstream platform.
Thank you to our sponsor ⁠Token2049⁠!
Get 15% off with the code UNCHAINED
Guest:
Noah Tweedale, Co-founder of Pump.fun
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