The Town with Matthew Belloni
The Town with Matthew Belloni
The Ringer
Chalamet, Cruise, and the New Celebrity Press Tour Playbook
36 minutes Posted Jun 6, 2025 at 4:58 am.
Matt is joined by veteran publicist and co-CEO of Kovert Creative, Lewis Kay, to discuss how much the game has changed in the world of celebrity PR, including how the modern media landscape has impacted the celebrity press tour, what works and what doesn’t, and why that is so hard to predict nowadays
Matt finishes the show with an opening weekend box office prediction for the movie 'Ballerina’
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Show notes
Matt is joined by veteran publicist and co-CEO of Kovert Creative, Lewis Kay, to discuss how much the game has changed in the world of celebrity PR, including how the modern media landscape has impacted the celebrity press tour, what works and what doesn’t, and why that is so hard to predict nowadays (02:50). Matt finishes the show with an opening weekend box office prediction for the movie 'Ballerina’ (29:40).
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Host: Matt Belloni Guest: Lewis Kay
Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices