The Sports Media Podcast
The Sports Media Podcast
Sports Business Journal
The hottest headlines, network deals, ratings, trends and everything else you need to know inside sports media.
What to make of the NFL and ESPN’s deeper relationship; the McCourty brothers and Greg Olsen get set for the 2025 season
On the pod this week, host Austin Karp breaks down a number of deals struck between the NFL and ESPN. And with the season fast approaching, Karp is joined by NBC’s Devin McCourty, CBS’ Jason McCourty and Fox’s Greg Olsen to look at what’s in store for 2025.  1:13 ESPN-NFL DEAL 5:18 THE McCOURTY BROTHERS INTERVIEW 25:40 GREG OLSEN INTERVIEW 29:58 QUICK HITTERS
Aug 7
32 min
NBCUniversal launching another cable sports channel? All things media with The Athletic’s Richard Deitsch
On the pod this week, co-hosts Austin Karp and Mollie Cahillane break down the latest in sports media, including NBCUniversal potentially launching a new cable sports channel. Also, The Athletic’s Richard Deitsch joins the show to break down the future of NFL Media, including what may happen in the wake of the Paramount/Skydance merger. The trio also examines what a 16-team CFP could look like from a media perspective. Finally, an examination of the media future of both the NBA and MLB. 1:11 NBCU CABLE SPORTS CHANNEL 4:43 NFL MEDIA 24:52 COLLEGE FOOTBALL 33:22 QUICK HITTERS
Jul 31
39 min
WNBA All-Star Game rewind, Snap’s Anmol Malhotra and Joe Hand Promotions’ Joe Hand Jr.
On the pod this week, co-hosts Austin Karp and Mollie Cahillane break down the latest in sports media including Barstool Sports and Fox Sports teaming up, what sports programming is resonating on Netflix and ESPN’s latest . SBJ’s Rachel Axon also stops by to break down  WNBA All-Star weekend and where the league goes from there. Later in the show, Snap’s Anmol Malhotra discusses how the social media giant is making sports even more accessible for fans. Finally, Joe Hand Jr. of out-of-home distributor Joe Hand Promotions breaks down his company’s business.  1:03 FOX BARSTOOL 4:31 WNBA ALL-STAR GAME 13:07 NETFLIX SHOWS 18:30 ANMOL MALHOTRA INTERVIEW 29:11 NFL MEDIA & ESPN RATINGS 31:40 JOE HEAD JR. INTERVIEW 45:11 QUICK HITTERS
Jul 24
47 min
F1 to Apple, ESPN’s John Lasker on DTC and MLB festivities
On the pod this week, Austin Karp and Mollie Cahillane are joined by SBJ’s Adam Stern for a deep dive into the reported $150 million/year F1 and Apple media deal -- and what it could mean for ESPN and UFC. The pair also speaks with ESPN’s head of direct-to-consumer John Lasker around the company’s upcoming DTC service and the growth of ESPN+. Lastly, they break down Home Run Derby and MLB Draft numbers, as well as the reception for the new “Swing Off” at the MLB All-Star game. 1:31 F1 TO APPLE? 12:38 THIS WEEK IN SPORTS MEDIA 22:20 JOHN LASKER INTERVIEW 38:02 QUICK HITTERS
Jul 17
42 min
Fox’s Joe Davis, MLB Network’s Robert Flores and “The Decision” 15 years later
On the pod this week, Austin Karp and Mollie Cahillane take a look back 15 years to “The Decision” and LeBron James taking his talents to South Beach.  They then take a deep dive into Apple’s pole position to land F1 media rights. With MLB All-Star festivities around the corner, the duo also chats with Joe Davis of Fox Sports about what he is looking forward to in Atlanta and why Shohei Ohtani is a man ahead of his time. Finally, MLB Network’s Robert Flores joins the show to talk about the state of the league ahead and why the league-owned network continues to have success. 1:56 THIS WEEK IN SPORTS MEDIA 19:08 JOE DAVIS INTERVIEW 32:34 ROBERT FLORES INTERVIEW
Jul 10
48 min
MLB and ESPN talking again?; Another big summer of soccer for Univision
This week on the Sports Media Podcast, Mollie Cahillane and Austin Karp explain why conversations between ESPN and MLB are what many expected and what those talks could yield. The duo also takes a deep dive into the results for both the NBA and NHL drafts, and whether the  “F1” movie can help draw fans to live races and bolster fortunes for a media rights pact. Finally, Cahillane and Karp are joined by TelevisaUnivision’s Olek Loewenstein to examine the Spanish-language network’s approach to concurrent international soccer competitions. 1:19 MLB ESPN 3:56 NBA 8:19 DRAFTS 10:39 F1 MOVIE 14:38 QUICK HITTERS 18:08 OLEK LOEWENSTEIN INTERVIEW
Jul 3
37 min
Game 7 puts NBA Playoffs in positive territory; Inside the Pac-12/CBS deal
This week on the Sports Media Podcast, Mollie Cahillane and Austin Karp dive into the significance of NBA Finals Game 7 and whether a potential a run by Oklahoma City would be good for the NBA’s media fortunes. SBJ’s Ben Portnoy also joins for a deep dive into the Pac-12/CBS media rights agreement and where the league sits in the pantheon of college athletics. Finally, the duo breaks down ESPN’s equity stake in the Premier Lacrosse League and what that means for both sides. 0:31 NBA 6:01 PLL 8:18 QUICK HITTERS 12:09 PAC-12 CBS MEDIA DEAL
Jun 26
21 min
How Brian Rolapp’s move impacts NFL, PGA Tour media; SailGP, Vice TV look to crack the code
On the pod this week, Austin Karp chats with SBJ colleagues Ben Fischer and Josh Carpenter to break down the implications of Brian Rolapp’s move from the NFL to the PGA Tour (and whether he may still be on the NFL commissioner short list in the future). Then, fresh off a successful event in NYC, Karp talks with Melissa Lawton of SailGP to check in on the series’ deal with CBS and other media efforts. Finally, Vice TV’s Pete Gaffney joins Karp to talk about the strategy shift for the company into more sports programming. 0:48 THIS WEEK IN SPORTS MEDIA 2:07 BRIAN ROLAPP TO PGA TOUR 11:50 MELISSA LAWTON INTERVIEW 29:16 PETE GAFFNEY INTERVIEW
Jun 19
39 min
ESPN’s Holly Rowe; WBDivorce; Championship Viewership
On the pod this week, co-hosts Austin Karp and Mollie Cahillane discuss Warner Bros. Discovery’s decision to split into separate entities. They break down how they expect it to work and what this means for the broader sports media landscape. The duo then deep dive into the NBA Finals and Stanley Cup Final viewership numbers and experience. Later in the pod, ESPN’s Holly Rowe explains how reality far exceeded expectations on Women’s College World Series viewership.
Jun 12
21 min
NBA Finals has small markets, but new stars; Ally Financial's Andrea Brimmer
On the pod this week, Austin Karp and Mollie Cahillane break down the opportunity for the NBA Finals to showcase budding stars who play in smaller TV markets. The duo also discusses whether “Inside the NBA” could change on ESPN next season, and what ESPN talent might make sense to mix in with the current crew. Also, a look at the NHL Stanley Cup Final rematch between Edmonton and Florida and what’s going on with MLB media. Finally, Cahillane catches up with Ally Financial’s Andrea Brimmer to discuss how the brand, a big sponsor in sports, views the media value of the properties it has deals with.
Jun 5
29 min
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