The Futur with Chris Do
The Futur with Chris Do
The Futur
The One Thing LinkedIn Doesn’t Reward (But You Should Do Anyway) w/ Jodie Cook | Ep 364
30 minutes Posted Jul 19, 2025 at 9:00 am.
We want to hear from you.If you’ve been enjoying the show, we’d love your input. It only takes a minute to answer our listener survey, and your feedback really helps us improve the podcast: https://forms.gle/6j5GLzwK6GQF7Hzx7In this playful and provocative episode, Chris reunites with Jodie Cook—entrepreneur, author, and creative strategist—for a conversation about standing out, staying human, and showing up as your full self in a world ruled by conformity and AI.They explore the cultural pressure to "be normal," the rise of copy-paste personal brands, and why weirdness might just be your most valuable asset. From LinkedIn anarchy to fitness-fueled discipline, Jodie and Chris unpack how to build a brand (and life) that actually reflects who you are—and how being real is sometimes the weirdest thing of all.Timestamps:
– Why We Need to Get Weirder Online
– Turning Up the Dial on Your Personality
– Being a Lighthouse for Like-Minded Weirdos
– Unlearning the Pressure to Fit In
– What Counts as Weird (And Who Gets to Say?)
– Steve Jobs, Contrarians & the Price of Originality
– Context, Childhood & the Illusion of Normal
– LinkedIn, AI, and the Death of Strong Opinions
– Using Weirdness to Attract the Right People
– Fitness as a Life Hack (and Brand Differentiator)
– Can You Cheat Fitness? The Real Story Behind the Gains
– Craving Realness in a World of AI and Image
0:00
30:48
Download MP3
Show notes
We want to hear from you.If you’ve been enjoying the show, we’d love your input. It only takes a minute to answer our listener survey, and your feedback really helps us improve the podcast: https://forms.gle/6j5GLzwK6GQF7Hzx7In this playful and provocative episode, Chris reunites with Jodie Cook—entrepreneur, author, and creative strategist—for a conversation about standing out, staying human, and showing up as your full self in a world ruled by conformity and AI.They explore the cultural pressure to "be normal," the rise of copy-paste personal brands, and why weirdness might just be your most valuable asset. From LinkedIn anarchy to fitness-fueled discipline, Jodie and Chris unpack how to build a brand (and life) that actually reflects who you are—and how being real is sometimes the weirdest thing of all.Timestamps:(00:02) – Why We Need to Get Weirder Online(01:19) – Turning Up the Dial on Your Personality(03:46) – Being a Lighthouse for Like-Minded Weirdos(04:25) – Unlearning the Pressure to Fit In(06:01) – What Counts as Weird (And Who Gets to Say?)(09:43) – Steve Jobs, Contrarians & the Price of Originality(12:09) – Context, Childhood & the Illusion of Normal(14:42) – LinkedIn, AI, and the Death of Strong Opinions(17:46) – Using Weirdness to Attract the Right People(18:07) – Fitness as a Life Hack (and Brand Differentiator)(22:10) – Can You Cheat Fitness? The Real Story Behind the Gains(27:11) – Craving Realness in a World of AI and Image(29:19) – Transparency, Weirdness, and the Power of DisclosureCheck out today's guest, Jodie Cook: Jodie's LinkedIn: https://www.linkedin.com/in/jodie-cook/Jodie's YouTube: https://www.youtube.com/@Jodie_CookCheck out The Futur:Website: https://www.thefutur.com/Courses: https://www.thefutur.com/shopLinkedin: https://www.linkedin.com/company/the-futur/Podcasts: https://thefutur.com/podcastInstagram: https://www.instagram.com/thefuturishere/Facebook: https://www.facebook.com/theFuturisHere/Twitter: https://x.com/thefuturishereTikTok: https://www.tiktok.com/@thefuturishereYoutube:https://www.youtube.com/thefuturishereCheck out Chris Do:Website: https://zaap.bio/thechrisdoLinkedIn:https://www.linkedin.com/in/thechrisdo/Facebook:https://www.facebook.com/BizOfDesignInstagram:https://www.instagram.com/thechrisdo/Twitter:https://x.com/thechrisdoTikTok: