Building community is an extremely effective, but overlooked marketing strategy, as it focuses on establishing real connections with your audience. Building relationships with your users shows how committed you are to understanding their needs, earning their loyalty and trust and can help to improve customer retention. In this podcast episode, Daniel, Ciaran and Louise discuss why it’s important to engage in community building and the different places that community can live. We hope you love the show! If you have any feedback, please  and let us know. And, if you are really enjoying the show, please