The Big Impression
The Big Impression
The Current
Brilliant Earth’s Lisa Perlmutter on resonating with Gen Z values
20 minutes Posted May 10, 2023 at 10:00 am.
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Show notes
Leading the company’s global marketing strategy, including how it shapes its brand identity, is Lisa Perlmutter. Perlmutter has been at Brilliant Earth since 2019 and joins The Current Podcast to break down why the brand strives to be a part of the customer journey past the point of purchase.