The Big Impression
The Big Impression
The Current
Johnson & Johnson's Nate Notwell on venturing into retail media
18 minutes Posted Jan 18, 2023 at 11:00 am.
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Show notes
Johnson and Johnson marketing exec Nate Notwell joins hosts Damian Fowler and Ilyse Liffreing to share why the company’s marketing strategy is based on trust, how he is leaning into technologies that make the consumer journey easier, and the company’s “digital-first ambition.”