Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
What's Working For Us In Marketing Right Now?
19 minutes Posted Dec 4, 2025 at 1:49 pm.
Buying products instead of ads
Acquiring failing SEO tools
Corporate webinars for B2B leads
In-person events and live streaming
Paid ads, PLG, and expansion
Conference luncheons and wrong events
B2B SaaS events and collabs
AI SEO, webinars, and social content
Hooks, captions, and social reach
Sponsoring events and paying to speak
Repurposing podcasts into infographics
Peter Thiel’s one-thing focus
Executive KPIs and revenue focus
Product growth without marketing
CEO vs operator responsibilities
COO profitability test in 2026
Enterprise sales hack with peer pressure
Closing by aligning with KPIs
Helping clients get promoted
0:00
19:26
Download MP3
Show notes
Growth Newsletter: https://levelingup.beehiiv.com/subscribe
Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/
Want to recruit great marketers? Find them here: https://marketingschool.io/hire
Neil and Eric share real-world B2B marketing strategies for 2025 and 2026, covering how to buy failing SEO tools to drive traffic, scale corporate webinars, double down on product-led growth, and use live events and paid speaking engagements to fill your pipeline. They break down AI SEO, social content hooks, enterprise sales psychology, and Peter Thiel’s β€œone thing” focus so you can drive more revenue and help clients hit their KPIs.
Key takeaways:
Scale B2B leads through events, corporate webinars, and strategic speaking engagements.
Use AI SEO and content collabs to compound organic growth.
Win enterprise deals by focusing on buyer KPIs and promotions.
Chapters:
𝗔𝗕𝗒𝗨𝗧 π—§π—›π—˜ π—–π—›π—”π—‘π—‘π—˜π—Ÿ
Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer.
πŸŽ™οΈ Learn More About the Hosts
Eric Siu – Leveling Up: https://www.youtube.com/@LevelingUpOfficial
Neil Patel: https://www.youtube.com/@neilpatel
πŸ“© Free Resources
Growth Newsletter: https://levelingup.beehiiv.com/subscribe
Ubersuggest: https://www.ubersuggest.com/
Answer The Public: https://www.answerthepublic.com/
βœ… Subscribe for Daily Marketing Insights!