Good Content with Shannon McKinstrie
Good Content with Shannon McKinstrie
Shannon McKinstrie
A Crash Course in Social Media Marketing
11 minutes Posted Sep 23, 2025 at 9:00 am.
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Today, I’m giving you the ultimate ten minute crash course in social media marketing. We’re diving into the real differences between traditional marketing (think billboards, sales copy, and campaigns) and the world of social media, where connection, community, and belonging matter more than ever. I’ll share why selling shouldn’t be your primary focus on social platforms and how to shift your mindset to prioritize genuine human connection, because showing up as yourself is the fastest way to g...