Good Content with Shannon McKinstrie
Good Content with Shannon McKinstrie
Shannon McKinstrie
Was That an Ad? Even the Big Brands are Making it Personal
12 minutes Posted May 27, 2025 at 9:00 am.
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This summer is going to be amazing for your content and we are going to kick it off by exploring how today’s biggest brands (think Oreo, Taco Bell, and DSW) are embracing a more personal, relatable approach in their content marketing. We’ll walk through some big brand reels breaking down how they fit into the REP hook, discussing why the best marketing doesn’t feel like marketing, and how being human and relatable always wins, even in a world driven by trends and algorithms. In this epi...