Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
GURU Media Hub
Does Bullying AI Work? + Jay's TV Recos!🤖 Jay’s SCOOP | Ep. 391
11 minutes Posted Aug 8, 2025 at 8:00 am.
Jay Schwedelson just admitted he bullies AI—and thought it worked. Turns out, he’s not alone. A wild claim from Google's Sergey Brin got Jay spiraling: can being mean to AI actually make it perform better? New research says no... but the real reason behind better results might surprise you. Plus, Jay explains why treating AI like a doctor (yes, really) is the key to getting more value from it.ㅤBest Moments:
Jay admits he yells at AI when he doesn't like its answers
Sergey Brin claims AI models respond better to threats
Study from Wharton shows tone has zero impact on AI performance
People give more info when frustrated—that’s what improves AI results
Why giving AI more personal context makes all the difference
The “AI is like a doctor” analogy you won’t forget
Jay declares the Bachelor franchise is probably doomed
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Jay Schwedelson just admitted he bullies AI—and thought it worked. Turns out, he’s not alone. A wild claim from Google's Sergey Brin got Jay spiraling: can being mean to AI actually make it perform better? New research says no... but the real reason behind better results might surprise you. Plus, Jay explains why treating AI like a doctor (yes, really) is the key to getting more value from it.ㅤBest Moments:(00:37) Jay admits he yells at AI when he doesn't like its answers(01:18) Sergey Brin claims AI models respond better to threats(02:45) Study from Wharton shows tone has zero impact on AI performance(03:49) People give more info when frustrated—that’s what improves AI results(05:00) Why giving AI more personal context makes all the difference(06:17) The “AI is like a doctor” analogy you won’t forget(09:00) Jay declares the Bachelor franchise is probably doomed(09:40) Why you should skip Love is Blind US and go straight to the UK versionㅤCheck out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.comㅤCheck out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay’s TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤMASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma