Show notes
Today I’m joined by Barb Edson, CMO of CDK Global. We dive into why post-sale support is becoming the new battleground for dealerships, what tech top dealers are asking for and leaning into, and why a wave of imitators still can’t dethrone the king.This episode is brought to you by:1 . Copart - Are you looking to expand your dealership’s wholesale inventory? Finding front-line ready vehicles from finance, fleet, and rental consignors is now easier than ever. Copart Select gives you transparency that drives profitability and the assurance you need. Register as a Member to Get Started at http://www.copart.com/doRegistration2. Toma – If your BDC or Service Advisors are buried in calls, it’s time for a smarter solution. Toma builds custom AI agents that answer 100% of your dealership’s inbound calls and handle tasks like booking service, checking recalls, and scheduling test drives—without tying up your team. Dealers using Toma are saving 30–40 staff hours a week and booking 100+ extra appointments every month. Exclusive for CDG Listeners: Start your no-risk, 1-month free trial @ http://www.toma.com/cdg Need help finding top automotive talent? Get started here: https://www.cdgrecruiting.com/Interested in advertising with Car Dealership Guy? Drop us a line here: https://cdgpartner.comInterested in being considered as a guest on the podcast? Add your name here: https://bit.ly/3SuismuTopics:Check out Car Dealership Guy’s stuff:CDG News ➤ https://news.dealershipguy.com/CDG Jobs ➤ https://jobs.dealershipguy.com/CDG Recruiting ➤ https://www.cdgrecruiting.com/My Socials:X ➤ x.com/GuyDealershipInstagram ➤ instagram.com/cardealershipguy/TikTok ➤ tiktok.com/@guydealershipLinkedIn ➤ linkedin.com/company/cardealershipguyThreads ➤ threads.net/@cardealershipguyFacebook ➤ facebook.com/profile.php?id=100077402857683Everything else ➤ dealershipguy.comThis podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.
