Show notes
In this episode, I'm speaking with Aharon Horwitz, co-founder and CEO of Fullpath.(00:00) Intro(01:23) Fullpath's story(03:45) What Fullpath does for dealers & consumers(06:20) Leveraging 1st-party data(13:56) Business metrics (16:56) Best/worst marketing strategies(22:20) How AI can help dealers & consumers(33:34) CDG's vision for AI-powered car-buying(41:54) Wrapping upLearn more about Fullpath.Check out the website for more and follow me on Twitter @GuyDealership!Interested in advertising with CarDealershipGuy? Join the sponsor waitlist here.his podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.


