C-Suite Perspectives
C-Suite Perspectives
The Conference Board
How Barclays Uses AI to Innovate and Delight Customers
35 minutes Posted Jan 13, 2025 at 11:00 am.
Today’s financial services users don’t need face time—in fact, 91% of Barclays’ customer interactions are digital. How can financial institutions use product development to deliver AI-powered, customer-first experiences while remaining in compliance?     Join Ivan Pollard and guest Sean Murray, chief product officer at Barclays US Consumer Bank, to find out how Barclays uses generative AI, why the firm adopted agile methodology and design thinking, and how companies across industries should approach product development.
Evolution of Product Developmen
Emerging Trends in Financial Service
Impact of AI on Banking Product
Ensuring Compliance in Rapid Tech Change
Customer Centricity and Digital Experience
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Today’s financial services users don’t need face time—in fact, 91% of Barclays’ customer interactions are digital. How can financial institutions use product development to deliver AI-powered, customer-first experiences while remaining in compliance?     Join Ivan Pollard and guest Sean Murray, chief product officer at Barclays US Consumer Bank, to find out how Barclays uses generative AI, why the firm adopted agile methodology and design thinking, and how companies across industries should approach product development.     (01:44)    Evolution of Product Developmen (03:24)    Emerging Trends in Financial Service (06:49)    Impact of AI on Banking Product (16:59)    Ensuring Compliance in Rapid Tech Change (19:58)    Customer Centricity and Digital Experience (30:04)    Future-Proofing and Adaptation   For more from The Conference Board:  AI and Investor Relations: Practical Insights and Real-World Applications  Leading Through the AI Transformation: Event Insights  OpenAI's Game-Changer: ChatGPT Pro Takes the AI Assistant to New Heights