We Are For Good Podcast - The Podcast for Nonprofits
We Are For Good Podcast - The Podcast for Nonprofits
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530. Why + How to Engage Gen Z in Your Mission - Duyen Spigelman, Kathryn Baccash, and Alyssa Boger (NMS Replay)
51 minutes Posted Apr 24, 2024 at 10:00 am.
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Meet Duyen, Kathryn and Alyssa. These three brilliant experts are flexing what Gen Z is bringing to their organizations in the best way. Gen Z is rising to become the most heartwired, active generation the world's ever seen. And they know how to get loud, mobilize, and get active in their communities around causes that align with their values. Nonprofits stand to gain immensely from the value Gen Z brings to the table: digital-first mindset, passion for social impact and purpose-driven initiatives, interactive engagement style, expertise in creating and consuming short-form content, and their unwavering commitment to authenticity đŸ“±Tune in to this Nonprofit Marketing Summit replay about this rising group of do-gooders. They could be the key to unlocking the movement your mission is waiting to launch🚀

💡Learn

  •  Gen Z's motivations + where they hang out
  • How to build a Gen Z donor base
  • How TWLOHA + The Trevor Project respectively use Gen Z influencers and unique offerings to expand their message + impact

Today’s Guests

  • Duyen Spigelman, Senior Philanthropy Manager, Digital Giving & Campaigns, The Trevor Project
  • Kathryn Baccash, Head of Comm

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About our Sponsor Jitasa

Jitasa comes alongside missions to specialize in bookkeeping, accounting, and CFO services exclusively for nonprofits. If you’re looking for a financial partner who truly understands your mission, visit jitasa.com to learn more.

About our Sponsor Percent

Percent helps nonprofits find new opportunities to save by unlocking product discounts from the world’s leading software companies. This month we’re partnering with Percent to highlight LinkedIn’s discounted tools for nonprofits. Ready to get started and begin accessing discounts from the world’s leading software companies? Sign up at weareforgood.com/percent

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