Influencers who hate Halloween, influencers who make you feel like you're failing Halloween (no more boo baskets people), plus a little Ballerina Farm brand extension for good measure.

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Sunday Nice Things: Frugal Friends

Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.