The Smart Communications Podcast
The Smart Communications Podcast
Big Duck
Episode 33: Should your organization produce a PSA?
18 minutes Posted Apr 10, 2019 at 10:00 am.
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Show notes

Stephanie Paul, Vice President of Marketing and Development at the American Parkinson Disease Association, sits down with Sarah Durham to discuss her experiences creating PSAs and shares lessons learned along the way. Tune in to learn how APDA uses their PSAs as tools to raise awareness, reach new audiences, gather stories, and change perceptions about Parkinson’s disease.