Your data is used to manipulate you—and AI makes it easier than ever before. But is that so bad? Sandra Matz explains the state of psychological targeting today and how you can protect your privacy. TED Radio Hour+ subscribers now get access to bonus episodes, with more ideas from TED speakers and a behind the scenes look with our producers. A Plus subscription also lets you listen to regular episodes (like this one!) without sponsors. Sign-up at: <a href="https://plus.npr.org/ted">plus.npr.org/ted </a> Learn more about sponsor message choices: <a href="https://podcastchoices.com/adchoices">podcastchoices.com/adchoices</a> <a href="https://www.npr.org/about-npr/179878450/privacy-policy">NPR Privacy Policy</a>

Sports psychology for everyday life

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