Do you sell products in the B2B market? Looking for a model to clearly differentiate your product's value? To discover a 5-step process for developing powerful B2B product positioning, I interview April Dunford. Guest: <a href="https://www.aprildunford.com/" rel="noopener noreferrer" target="_blank">April Dunford</a> | Show Notes: <a href="https://socialmediaexaminer.com/635" rel="noopener noreferrer" target="_blank">socialmediaexaminer.com/635</a> <a href="https://www.socialmediaexaminer.com/apple" rel="noopener noreferrer" target="_blank">Review our show</a> on Apple Podcasts.See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

New Research: How Marketers are Embracing AI

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/