Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
I Hear Everything
Rebranding the Harkey Group
19 minutes Posted May 27, 2024 at 12:00 pm.
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Show notes

Tim Washburn, Chief Creative Officer with The Harkey Group, talks about the rebrand of The Harkey Group. Over the last 20 years, the advertising industry has grown increasingly complex, creating a high demand for specialized agencies. Instead of pursuing a one-size-fits-all approach, the idea of forming a holdings group with related specialized agencies has gained prominence and players like Harkey Group are taking full advantage. Today, Tim discusses rebranding The Harkey Group. Show Notes

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