Words matter in marketing. Ultimately, people want to hear what they think they sound like. As a brand, how do you sound like your target buyer persona? Brands have long been concerned about what they look like and neglect what they sound like. With audio as a thriving medium coming to the forefront, what does your brand sound like? Listen to David Ciccarelli, Co-Founder and CEO of Voices, as he discusses building and audio branding strategy.&nbsp;<a href="https://rebrandpod.com/episode/building-an-audio-branding-strategy----david-ciccarelli-voices-com" rel="noopener noreferrer" target="_blank">Show Notes</a>Connect With:&nbsp;<ul><li>David Ciccarelli:&nbsp;<a href="https://www.voices.com/" rel="noopener noreferrer" target="_blank">Website</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/in/davidciccarelli/" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;//&nbsp;<a href="https://twitter.com/davidciccarelli" rel="noopener noreferrer" target="_blank">Twitter</a></li><li>The Rebrand Podcast:&nbsp;<a href="https://rebrandpod.com/submit-a-question/" rel="noopener noreferrer" target="_blank">Email</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/in/scottharkey/" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;//&nbsp;<a href="https://twitter.com/SharkeyAZ" rel="noopener noreferrer" target="_blank">Twitter</a></li><li>I Hear Everything:&nbsp;<a href="http://iheareverything.com/" rel="noopener noreferrer" target="_blank">IHearEverything.com</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/in/benjshap/" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;</li></ul>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Is Audio as an Under-Utilized Brand Channel? -- David Ciccarelli // voices.com

The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands &amp; Agencies who built them. In each episode, you’ll hear about the strategy,&nbsp;framework, launch, &amp; lifecycle of a world-changing marketing campaign.&nbsp;Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. theharkeygroup.comProducer: I Hear Everything. Podcast production, growth, &amp; monetization. iheareverything.com