Wondering why your latest product won’t sell? Well it might be due to lazy, scared and overwhelmed consumers. These are the three big barriers stopping customers from making a change and buying your product. In this episode, my guest Bri Williams talks through her model for behavior change highlighting some crucial marketing tips.
<a href="https://www.briwilliams.com/">Bri’s website: https://www.briwilliams.com/</a>
<a href="https://www.briwilliams.com/about-influencing-action-course">Bri’s Influencing Action Course: https://www.briwilliams.com/about-influencing-action-course</a>
<a href="https://science-of-marketing.teachable.com/">The Science of Marketing Course: https://scienceofmarketing.teachable.com</a>
<a href="http://www.nudgepodcast.com/mailing-list">Sign up to the Nudge Mailing list: www.nudgepodcast.com/mailing-list</a>

#57: Charm Pricing: The greatest trick in marketing?

Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.