Most businesses make obvious mistakes when it comes to pricing. Some businesses undercharge, leaving money on the table, others are overpriced and put off buyers. Getting your price right isn’t easy. In this episode, I chat with pricing expert Ammanuel Selameab about the common pricing mistakes and how to avoid them.
<a href="https://www.runpricingtests.com/">Ammanuel’s company Run Pricing Tests: www.runpricingtests.com</a>
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#43: When financial incentives don’t work

Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.