Nonprofit Nation with Julia Campbell
Nonprofit Nation with Julia Campbell
Julia Campbell
The New Model for Major Gifts with Gail Perry & Beth Ann Locke
37 minutes Posted Nov 20, 2024 at 10:00 am.
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Show notes
In this episode of Nonprofit Nation, I dive deep into the evolving landscape of major gifts fundraising with two of the industry’s most respected thought leaders, Gail Perry and Beth Ann Locke. Together, they unravel the shift from traditional, scripted major gift solicitations to a transformative, donor-centered approach that fosters authentic relationships and maximizes impact.Learn why the “old-fashioned pitch” no longer works, discover the power of emotional intelligence in fundraising, a...