Nonprofit Nation with Julia Campbell
Nonprofit Nation with Julia Campbell
Julia Campbell
Understanding and Acting On Generational Giving Trends with Wendy Mercurio
32 minutes Posted Sep 6, 2024 at 4:00 pm.
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What’s the secret sauce to engaging donors across different generations? In this episode of Nonprofit Nation, I’m thrilled to sit down with Wendy Mercurio the Content and Education Specialist at Qgiv and Bloomerang to dig into the juicy findings from their latest Generational Giving Report (Volume 2).You’re going to love this one because Wendy breaks down what makes each generation of donors tick, from Boomers to Gen Z, and shares actionable insights that your nonprofit can use right now to u...