Tyler Grace shares why small business owners need to stop billing themselves like employees—and how failing to do so can quietly kill your margins. He breaks down opportunity cost, loaded labor rates, and how pricing with intention leads to a more sustainable, profitable business why small business owners need to stop billing themselves like employees—and how failing to do so can quietly kill your margins. He breaks down opportunity cost, loaded labor rates, and how pricing with intention leads to a more sustainable, profitable business Show Notes: Undervaluing Your Time as a Small Builder

The Importance of Pricing Strategy

Opportunity Cost and Business Efficiency

Managing Subcontractors and Business Systems

Pricing and Profitability for Small Business Owners

Conclusion and Call to Action