MarTech Podcast ™ // Marketing + Technology = Business Growth
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Unit Economics Deciphering The State Of SaaS
25 minutes Posted Jul 28, 2024 at 12:00 pm.
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Randy Wootton, CEO of Maxio, delves into what drives SaaS success. In the last two years, there's been a shift in the landscape of SaaS. It seems the days of growth at all costs are over, and instead, there's a growing emphasis on efficient growth, leading to a change in the metrics for marketers and SaaS business valuations. Today, Randy discusses how we can decipher the state of SaaS.

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