Nataly Kelly, Author of Take Your Company Global, explores international digital marketing strategies. Understanding the best digital strategy for international expansion requires a nuanced approach. It's not just about assuming global platforms work uniformly in every country, and it goes beyond translating all the content on your website into the new market’s language. Today, Nataly discusses how to choose the best digital strategy for your international business.&nbsp;&nbsp;<a href="https://martechpod.com/episode/why-you-need-a-market-intensification-strategy-nataly-kelly-rebrandly" rel="noopener noreferrer" target="_blank">Show Notes</a>Connect With:&nbsp;<ul><li>Nataly Kelly:&nbsp;<a href="https://borntobeglobal.com/" rel="noopener noreferrer" target="_blank">Website</a>&nbsp;//<a href="https://www.linkedin.com/in/natalykelly/" rel="noopener noreferrer" target="_blank">&nbsp;LinkedIn</a></li><li>The MarTech Podcast:&nbsp;<a href="https://martechpod.com/marketing-questions/" rel="noopener noreferrer" target="_blank">Email</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/company/i-hear-everything" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;//&nbsp;<a href="https://twitter.com/martechpod" rel="noopener noreferrer" target="_blank">Twitter</a></li><li>Benjamin Shapiro:&nbsp;<a href="https://iheareverything.com/" rel="noopener noreferrer" target="_blank">Website</a>&nbsp;//&nbsp;<a href="https://www.linkedin.com/in/benjshap/" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;//&nbsp;&nbsp;<a href="https://twitter.com/benjshap" rel="noopener noreferrer" target="_blank">Twitter</a></li></ul>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.

Why Prioritizing Zero-Party Data Will Be Integral To Marketing

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way. 