It doesn't matter how beautiful your product, service, or messaging is, if you don't have a way to distribute it so people see it, all your effort wouldn't exist. The other thing, it's not enough for people to see it. They want to take an action. Once they take the action, you have to be able to have a way to nurture them. You have to have a process to nurture your customers before and after they buy your product or service.

This episode is taken from a Clubhouse workshop that Troy Sandidge implemented under the Strategy Hackers Academy.

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