How to Decorate
How to Decorate
Ballard Designs
Ep. 411: Unveiling our NEW Dorm Room Collection with Frances Lacefield Hovis of Room 422
46 minutes Posted Apr 29, 2025 at 8:00 am.
Introduction to the How to Decorate Podcast
Exciting News: Launching a Dorm Collection
Meet Frances Lacefield-Hovis
The Birth of Room 422
Growing the Business Through Trunk Shows
Adapting During the Pandemic
Designing Dorm Room Essentials
Collaborating with Ballard Designs
Mother-Daughter Bonding Over Dorm Decor
Choosing the Right Bedding for Dorms
Freshman Dorm Room Essentials
From Interior Design to Event Planning
Starting a Business in College
Parental Support and Entrepreneurial Spirit
Tips for Designing a Dorm Room
Checklist for Dorm Room Essentials
Transitioning Dorm Decor to New Living Spaces
Budgeting and Splurging on Dorm Decor
Where to Find the Dorm Room Collection
Conclusion + Where to Follow Francis and Room 422
0:00
46:30
Download MP3
Show notes
We welcome Frances Lacefield Hovis to the podcast, founder of the dorm-focused furniture company Room 422. Caroline, Liz, and Frances excitedly unveil the new Ballard Designs Dorm Collection in partnership with Room 422. 
Throughout the episode, Frances shares her inspiring journey in starting Room 422 and discusses the creation of custom dorm bedding and decor. Frances also offers a wealth of advice on creating cozy and stylish dorm environments using Room 422 products, focusing on essential items such as headboards, bed skirts, and decorative pillows. 
Watch the video version of this week's episode now on Ballard Designs' YouTube Channel: https://youtu.be/nTAXTvqZC-I
What You’ll Hear On This Episode:
Also Mentioned:
Ballard Dorm Collection | Shop Now
⁠⁠@flhovis⁠ | Designer IG
⁠room422.com | Room 422 Website
@room.422 | Room 422 IG
Please send in your decorating dilemmas + pictures so we can answer them on an upcoming episode (⁠⁠podcast@ballarddesigns.net⁠⁠) . And, of course, please subscribe to the podcast if you haven’t already in Apple Podcasts or Spotify so you never miss a new episode.
Happy Decorating!