Front Office Sports Today
Front Office Sports Today
Front Office Sports
Women’s Sports Hit New Heights with Landmark ESPN-NCAA Deal
27 minutes Posted Jan 5, 2024 at 8:00 am.
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ESPN and the NCAA struck an eight-year, $920 million deal for broadcast rights to 40 championships, including the women’s March Madness tournament. Women’s Division I sports comprised more than half of the value in the deal at $65 million annually.

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