Employer branding reflects your organization’s public perception—and you can measure its effectiveness.     In a world where any job candidate can see your reputation at a glance online, employer branding is essential. How is employer branding different from other branding, and how can companies measure the ROI?     Join Steve Odland and guest Erka Amursi, principal researcher in the Human Capital Center at The Conference Board, to find out the history of employer branding, the challenges in measuring ROI, and why change management can help employer branding efforts succeed.

The Evolving Role of the CHRO

Strategic Partnership and Talent Management

CHROs in the Boardroom

Global Perspectives on Corporate Governance

Research Methodology and Insights

CHROs' Collaboration with C-Suite Members

Future Skills for CHROs