Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports. With the Super Bowl behind us, Bloomberg global business of sports reporter Ira Boudway joins to break down the game's record viewership, and how Crypto.com, Kalshi and other non-sports betting companies created loopholes to get in on gaming action for the Big Game. Then, NASCAR President Steve Phelps previews this Sunday's Daytona 500 and examines the auto racing industry. Plus, NHL deputy commissioner Bill Daly discusses the state of the league and how it's making a big international push with its "4 Nations Face-Off".See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

Planning for 2028 Olympics, Kickoff for San Diego FC

Michael Barr, Scarlet Fu and Damian Sassower follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.