Back Row with Amy Odell
Back Row with Amy Odell
Amy Odell
Confessions of a Luxury Sale Whisperer (with Madison Avenue Spy)
44 minutes Posted Feb 16, 2026 at 11:00 am.
– Introducing Madison Avenue Spy
– Were there VICs in 2010?
– How have luxury sales evolved?
– The lines are getting out of control
– What are the most legendary sales right now?
– Will The Row do invitation-only sales?
– Hermès shoppers are begging for appointments
– The brands that threatened to sue Madison Avenue Spy
– The bag-buying experience at Chanel vs. Hermès
– Reacting to the “Great Reset”
– Was Hermès ever really a fashion brand?
– What could break the spell Hermès has on shoppers?
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44:45
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Show notes
Part 2 is available to paid subscribers at backrow.net (which includes full newsletter access) or through Apple Podcasts or Spotify.
In Part 2, Amy and Lila debate the Saks Fifth Avenue bankruptcy — detailing the brand's fraught relationship with Amazon, the possibility of government intervention, and what it all means for the future of the department store.
On this episode of the Back Row Podcast, Amy talks with Lila Delilah, THE Madison Avenue Spy, about the current unhinged state of luxury retail — from the "Very Important Client" system to how luxury brands deal with all-out frenzies over once-secret sales. They also discuss the Hermès game, brands that have threatened to sue Lila, and more.
CHAPTERS:
Links & Resources:
Back Row Newsletter
Amy Odell - Instagram
Madison Avenue Spy:
Substack
Website
Instagram
TikTok
Telegram
This episode was produced by Amy Odell and edited by Joyce Ciesil and Jonathan Voytko.
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