Local Knowledge
Local Knowledge
Golf Digest
“Lower Scores Today!!” The rise and fall of the golf infomercial
27 minutes Posted Jan 24, 2022 at 1:00 pm.
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Not so long ago golf on TV was filled with a series of breathless infomercials that promised desperate golfers the cure for their ailing games. The products themselves didn’t always deliver on their promises, but the ads were at least effective in hooking consumers, sometimes in a big way. Alex Myers revisits the golden age of the golf infomercials, why they worked, and why they’ve generally disappeared.